Our Work


Academy Bus

Academy Bus is a major provider of commuter transportation in New Jersey and a major charter service provider in the mid-Atlantic and New England. However, its website was out-of-date and did not reflect its reach. WSITS redesigned and restructured the site to give it a modern look and provide easy access to purchasing commuter tickets, casino tickets and charter quotes. We also set up and manage a pay-per-click ad campaign focused on commuter services. The campaign presents customized ads to searchers within a 10-mile radius of each town along Academy’s commuter routes. Videos were produced for the site and repurposed as cable television buys. Read More

Hudson-Bergen Light Rail

The website for NJ TRANSIT’s Hudson-Bergen Light Rail needed to be multi-functional as well as multilingual. Requiring a visually appealing format, it also needed to provide station and schedule information to the user base. WSITS created a Website that encouraged a sense of community. With "Club Light Rail" as the centerpiece, the MyLightRail.com and MiMejorMovida.com (Spanish version) websites provided discounts and promoted local events that would be of interest to community members who live within the Hudson-Bergen Light Rail system. Read More