Our Work


Horizon Blimp

Each spring and summer, Horizon operates a blimp, which flies over summer festivals and visits schools so the crew can educate children. The excitement the blimp generates easily lends itself to video. WSITS has created multiple videos for the blimp campaign, including a 10th anniversary celebration video, an educational piece and a focus on the blimp’s participation in the Twilight Wish Program, which grants wishes to seniors. Read More

Horizon Blimp Blog

Horizon wanted online support of its summer blimp campaign. WSITS suggested a blog that would allow blimp fans to post sightings, comment on the blimp program and compete for blimp rides. After the blog’s first successful summer, WSITS enhanced it with a Flash game. The game allowed players to compete for the high score and encouraged more interaction on the blog. Read More

Imaginary Friend Donation Application

Highlighting viral video commercials created by Horizon’s staff, the Facebook application gives the platform for users to share the videos with their friends. How is this incentivized? Every time a user shares the "imaginary friend" video with a real friend, 25 cents is donated by Horizon to a local branch of the Susan G. Komen Foundation. Read More

Mayo Clinic Proceedings

Winning Strategies designed, developed and launched a state-of-the-art XML based online version of the Mayo Clinic Proceedings journal. In order to do so, major custom components were created to enable staff and editors to enter new content through a Content Management System, a dynamic XML content publishing component, a limited text access e-commerce subscription system and a sophisticated, SQL database-driven framework responsible for distributing and managing the site and Journal content. Read More

NJ Quit2Win

Information about the state’s adult-focused tobacco cessation program was housed on a site that had no consistent navigation. This meant there was no clear path for a visitor to travel to find the quit services they were seeking. WSITS redesigned the site, providing a modern look and multiple points of access to the programs providing help to New Jersey residents looking to quit smoking. Video testimonials were filmed showcasing successful quit stories. Read More


NJ Rebel features everything from video tour guides; a custom game that plugs into Facebook, allowing players to share scores, invite friends and unlock weapons; student-produced blogs; and rankings for smoking facts. WSITS scripted, filmed and integrated the “tour guide” pieces; designed and developed the Swindler game; managed, edited and posted the students’ blog entries; and integrated the technology for all functionality. Read More

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